A trip to the supermarket to buy some of the fresh local milk that I so crave here.

"Hello Madam," says a young pretty girl dressed in the blue and white colours of the milk company. "Do you know about our product?
"Yes," I say, ever-impressed by this company who now seem to be doing customer satisfaction polls at the milk fridge.
"Oh," I go on, reaching my hand to the empty shelf. "Where's the milk?"
"Oh," she says, smiling unsympathetically. "There isn't any left."